Medland Alliance has adapted to market dynamics for the principals it represents by moving from a geography based sales alignment to an end user market sales alignment. It is vital to the sales process that the market knowledge base is high.
Medland Alliance ensures that relevant products are positioned to meet the market demands. We take the time to study each market segment we sell into by learning the language, trends and challenges. This type of analysis comes from years of experience and is appreciated by both the distributor and end user.
Medland Alliance has aligned the following markets to each owner that matches their particular skill set and experience. They are as follows, health care, education, property management, BSC (building service contractors), service/rental companies, hospitality, manufacturing, food processing, food service and Re D (re distribution/wholesalers). These primary end user market segments represent 80% of our portfolio influence, however because of our broad range of principals we have excellent knowledge of other market opportunities.
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